{"id":2899,"date":"2022-01-03T16:32:24","date_gmt":"2022-01-03T16:32:24","guid":{"rendered":"https:\/\/blog.metrobrazil.com\/en\/?p=2899"},"modified":"2025-06-13T07:10:07","modified_gmt":"2025-06-13T07:10:07","slug":"the-role-of-keratin-for-healthier-hair","status":"publish","type":"post","link":"https:\/\/blog.metrobrazil.com\/en\/the-role-of-keratin-for-healthier-hair\/","title":{"rendered":"The role of keratin for healthier hair"},"content":{"rendered":"<div class=\"sws_supernormalaction\"><button on=\"tap:superwebshare-lightbox\" class=\"superwebshare_normal_button1 superwebshare-button-lg superwebshare-button-default superwebshare_prompt superwebshare_button_svg\" style=\"color:#ffffff;background-color: #0a0000;\" ><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"superwebshare-svg\"  fill=\"currentColor\" viewBox=\"0 0 1000 1000\" stroke=\"currentColor\" stroke-width=\"0\"><path stroke-linecap=\"round\" stroke-linejoin=\"round\" d=\"M789.86,323.67c91.79,0,164.25-72.46,164.25-164.25S881.64,0,789.86,0S625.6,72.46,625.6,164.25c0,4.83,0,14.49,0,24.15L306.76,371.98c-24.15-24.15-57.97-33.82-96.62-33.82c-91.79,0-164.25,72.46-164.25,164.25s72.46,164.25,164.25,164.25c38.65,0,72.46-14.49,96.62-33.82L625.6,821.26c0,9.66,0,14.49,0,19.32c0,86.96,72.46,159.42,159.42,159.42s159.42-72.46,159.42-159.42s-67.63-159.42-154.59-159.42c-33.82,0-67.63,9.66-96.62,33.82L374.4,526.57c0-9.66,0-19.32,0-24.15s0-14.49,0-24.15l318.84-188.41C717.39,314.01,751.21,323.67,789.86,323.67z\" \/><\/svg><span>Share<\/span><\/button><\/div>\n<p>One of the main ingredients for healthy hair is keratin. But a lot is still discussed in relation to some myths and truths regarding this protein. Can the wires break? Will it harden or straighten your hair? Next, we&#8217;ll check out some important information about the protein, and what can be done \u2013 and avoided \u2013 to have a healthier hair.<\/p>\n\n\n\n<p><a href=\"https:\/\/metrobrazil.com\/collections\/hair-products\/products\/nazca-intensive-moisture-hair-cream-keratin\" target=\"_blank\" rel=\"noreferrer noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"480\" height=\"320\" src=\"https:\/\/lh3.googleusercontent.com\/XcI2a6kaptKvBkq_RGmGE56VP50GltSaOswn1faMuzPjrx8awVr8KZ5P5dJFLQaorSJCa6irAPCWReYja65jihRFkHfzpzhA09KmUdl4uA1_X1smTLRy0A4aH0YuILOfefCrMWa5\"><\/a><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>What is keratin?<\/strong><\/h2>\n\n\n\n<p>Is a protein made up of 15 amino acids, the most predominant in this case, known as cysteine, is responsible for protecting and giving resistance to some parts of our body, the main one is the hair. Cysteine \u200b\u200brepresents 90% of the formation of follicles, being the main responsible for those who have life, strength and elasticity.<\/p>\n\n\n\n<p>The places where most keratin is found in the body are hair and nails.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">The role of this protein in hair<\/h2>\n\n\n\n<p>In the case of hair, keratin has the function of protecting and preserving the nutrients existing within the hair, that is, it prevents water loss in the capillary region, protects the hair and gives it a brighter visual appearance. The problem is that when aggressions occur in the hair region, such as the use of a hair dryer and flat iron, or proceedings, it can result in brittle hair.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>How does hair keratin loss happen<\/strong><\/h2>\n\n\n\n<p>Keratin loss is a process that occurs naturally, due to sunlight and other elements, but high temperatures such as a hair dryer and flat iron also influence the loss of proteins, due to the high temperature, another factor that can influence, are the proceedings performed on the hair.<\/p>\n\n\n\n<p>Some examples are:<\/p>\n\n\n\n<p>Flat iron, hair dryer, solar radiation, coloring, bleaching, progressive brush, and some others chemicals.<\/p>\n\n\n\n<p><strong>Replacing lost protein<\/strong><\/p>\n\n\n\n<p>The replacement of lost protein can be done with the application of synthetic products, applied to the hair to restructure the wires.<\/p>\n\n\n\n<p><strong>Nanokeratinization:<\/strong> Made with a brush, connected to a device with liquid keratin.<\/p>\n\n\n\n<p><strong>Cauterization:<\/strong> Performed with cleaning, hydration, and a load of keratin on the flat iron, finally, it is finished with silicone.<\/p>\n\n\n\n<p><strong>Hair reconstruction:<\/strong> Recommended for cases of extremely damaged hair, keratin and other proteins are deposited, as well as minerals, for hydration and protection.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/metrobrazil.com\/collections\/hair-products\/products\/nazca-intensive-moisture-hair-cream-keratin\"><img loading=\"lazy\" decoding=\"async\" width=\"626\" height=\"417\" src=\"https:\/\/blog.metrobrazil.com\/en\/wp-content\/uploads\/sites\/3\/2022\/01\/keratin.jpg\" alt=\"\" class=\"wp-image-2978\" srcset=\"https:\/\/blog.metrobrazil.com\/en\/wp-content\/uploads\/sites\/3\/2022\/01\/keratin.jpg 626w, https:\/\/blog.metrobrazil.com\/en\/wp-content\/uploads\/sites\/3\/2022\/01\/keratin-300x200.jpg 300w\" sizes=\"auto, (max-width: 626px) 100vw, 626px\" \/><\/a><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Care to prevent <\/strong>protein<strong> loss<\/strong><\/h2>\n\n\n\n<p>&#8211; Decrease the use of flat iron, hair dryer;<\/p>\n\n\n\n<p>&#8211; If using, apply a thermal protector before;<\/p>\n\n\n\n<p>&#8211; Space the retouching of your color further;<\/p>\n\n\n\n<p>&#8211; Only bleach your hair with a professional.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Keratin can straighten hair<\/strong><\/h2>\n\n\n\n<p>Here we have the case of the first \u201cmyth\u201d in relation to keratin, people with wavy or curly hair do not need to worry about the use of keratin, it is just a reconstructive treatment that enriches the wires with protein.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-keratin-can-harden-or-cause-hair-breakage\"><strong>Keratin can harden or cause hair breakage<\/strong><\/h2>\n\n\n\n<p>Another myth that revolves around the use of keratin \u2013 as long as it is not overused \u2013 the use of keratin makes the hair wires stronger and more resistant, making the replacement of lost protein. In case of excessive use, the opposite can occur, the hairs will have a more rigid appearance, which can result in a more hardened and brittle appearance.<\/p>\n\n\n\n<p><a href=\"https:\/\/metrobrazil.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">metrobrazil.com<\/a> has a product line with intelligent product concentrations.<\/p>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Share One of the main ingredients for healthy hair is keratin. But a lot is still discussed in relation to some myths and truths regarding this protein. Can the wires break? Will it harden or straighten your hair? Next, we&#8217;ll check out some important information about the protein, and what can be done \u2013 and [&hellip;]<\/p>\n","protected":false},"author":20,"featured_media":2799,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_gspb_post_css":"","_coblocks_attr":"","_coblocks_dimensions":"","_coblocks_responsive_height":"","_coblocks_accordion_ie_support":"","footnotes":""},"categories":[380],"tags":[52,8,168],"class_list":["post-2899","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-hair","tag-hair-care","tag-hair-treatments","tag-keratinprotein-2"],"blocksy_meta":{"styles_descriptor":{"styles":{"desktop":"","tablet":"","mobile":""},"google_fonts":[],"version":6}},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.2 (Yoast SEO v26.8) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>The role of keratin for healthier hair | METRO BRAZIL Blog<\/title>\n<meta name=\"description\" content=\"main ingredients for healthy hair is keratin. 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